MEET THE FOUNDEr


With over 12 years of experience coaching youth baseball and a background in athletic performance coaching that spans nearly a decade, Jeff founded Asking for Knowledge Coaching to inspire young athletes to master the mechanics, mentality, and joy of baseball. Driven by a passion for fostering growth both on and off the field, AFK Coaching combines cutting-edge training techniques with a focus on character development to help players unlock their full potential.

Jeff holds multiple certifications including Brand X Method Youth Trainer, Driveline Baseball Coaches Certification in Youth Baseball Development, and High Level Pattern Swing Certification — Jeff brings a unique, multidisciplinary approach to player development with expertise extending beyond baseball mechanics, incorporating strength, conditioning, and mindset training for athletes aged 7 to 70.

In addition to coaching, Jeff has founded, co-founded, or led 13 different businesses, gaining valuable insights into growth, leadership, and development—principles that now shape AFK Coaching's approach to coaching and mentorship. This diverse experience allows Jeff to help athletes see the bigger picture: that the lessons learned through baseball can prepare them for success in every area of life.

At AFK Coaching, Jeff and Team are dedicated to creating a positive and dynamic environment where players are encouraged to try, explore, and grow. Whether refining a swing, improving athletic performance, or celebrating the joy of playing, AFK Coaching ensures each athlete feels supported, challenged, and inspired to reach their goals.

When not on the field or in the gym, Jeff enjoys consulting with business owners and leaders, reading, and spending time outdoors and with his family. With a deep belief in the power of effort, curiosity, and gratitude, Jeff is proud to lead a program that equips young athletes with the tools they need to succeed in sports and life.

Check out our Podcast

2 New Episodes added every week!!

Our Core Values


LOVE BIG, LAUGH BIG - Be kind, have fun. Play with heart, respect, and gratitude for teammates and the game.

TRY - Everything begins with the effort to DO something.

SEARCH FOR TRUTH - Be curious, explore, ask questions and embrace lifelong learning.

FOCUS ON PROGRESS - Celebrate small wins and growth over time.

COMMUNICATE WITH TRANSPARENCY - Build trust through open and honest conversations.

WELCOME TO

Asking For Knowledge

At AFK Coaching, we're transforming how young athletes experience baseball. In today's youth sports landscape, we see players struggling with early specialization, getting discouraged by the game's challenges, and losing the pure joy of baseball. Our approach is different – we build complete athletes while keeping the love of the game alive. Through age appropriate and comprehensive development programs, we create a strong athletic foundation and mental approach that turns challenges into opportunities for growth. Most importantly, we remember these are kids and ensure fun remains at the heart of everything we do.

THE AFK COACHING PROCESS

BUILD ATHLETIC BASE

Develop fundamental athleticism through structured training programs.

MASTER MECHANICS

Learn the proper mechanics of the High Level Pattern swing.

DEVELOP MENTALLY

Build confidence and resilience through our proven mental approach.

HAVE FUN

Enjoy the game while growing as an athlete.

TRAINING OPTIONS

ONLINE TRAINING

ONLINE COURSES AND TOOLS FOR YOUNG ATHLETES TO IMPROVE THEIR GAME AT HOME

In Person 1:1 Training

oNE ON ONE SESSIONS TAILORED TO YOUR ATHLETE'S NEEDS

Combination of in person and remote coaching for added convenience.

HITTRAX GAMES

GAMES DESIGNED FOR A FUN AND CHALLENGING EXPERIENCE FOR PLAYERS

FREQUENTLY ASKED QUESTIONS

What ages do you work with?

We primarily focus on athletes ages 8-12, with special programs available for players 13 and older. This age range allows us to build strong foundations during crucial developmental years.

Do I need special equipment for the online training?

No! Our online Athletic Development program is designed to be completed at home without any special equipment. We focus on fundamental movements and exercises that build strength and coordination using body weight.

What technology do you use in training?

The Basement Lab features the latest in technology including HitTrax and HitTrax Viewpoint systems, Hack Attack Pitching Machine, Pocket Radar, and Blast Motion sensors.

How do I get started?

If you are interested in an Online Program, simply purchase the program and you will receive an email with all necessary instructions. If you're interested in our in person programs you will need to submit an application and our team will reach out to you with next steps.

Do you have a facility?

Yes and no. We operate out of the "Basement Lab", which is a home based, indoor batting cage outfitted with the latest technology including HitTrax, HitTrax Viewpoint, Hack Attack Jr., Blast Motion & Pocket Radar.

What areas of baseball do you train?

We focus exclusively on athletic development and hitting. Our athletic development programs are designed to help kids ages 6-12 build a foundation of speed, strength, endurance, coordination, and flexibility that transfers to any athletic court or field. Our hitting programs teach the foundations of the High Level Pattern swing, which is modeled after the mechanics of the most successful hitters.

Are you Certified in the High Level Pattern Swing?

Yes, we have received our certification from Richard Schenck to teach the High Level Pattern Swing.

MEMBERSHIP PLANS

ONE DAY TRAINING

$ 7

100% free. Forever

ENJOY ALL THE FEATURES

Onetime Access To All Club

Group Trainer

Book A Group Class

Fitness Orientation


ALL STAR MEMBERSHIP

$ 199 /mo.

ALL-STAR MEMBERSHIP INCLUDES:

  • Unlimited Attendance for Group Sessions

  • Unlimited Attendance for Clinics

  • Unlimited Attendance for HitTrax Games

  • Full Access to all Online Programs

MVP MEMBERSHIP

$ 399 /mo.

MVP MEMBERSHIP INCLUDES:

  • Six 1:1 Sessions per month

  • Unlimited Attendance for Group Sessions

  • Unlimited Attendance for Clinics

  • Unlimited Attendance for HitTrax Games

  • Full Access to all Online Programs

1K+ EQUIPMENT

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OPEN 24/7

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FOOD SUPPLY

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TESTIMONIALS

SUCCESSFUL STORIES

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.

Gabby Smith

Customer

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.

Floyd Weather

Customer

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.

James Dee

Customer

ABOUT US

We help young players master the mentality, mechanics, and joy of baseball.

SERVICES

Online Training

Individual Training

Group Training

HitTrax Games

HAVE A QUESTIONS?

208 Willa Mae Ct, Thomasville, NC, USA

(336) 250-8160

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